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WISER · Project

Measuring Human Well-being and Productivity for Sustainable Economic Growth

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Imagine if we stopped judging a city's success only by how much money it makes and started looking at how happy and healthy people actually are. This work creates a new way to track quality of life using big data and AI, similar to how a fitness tracker monitors health instead of just counting steps. It helps leaders find the sweet spot where the economy grows without destroying nature or burning out the workforce.

By the numbers
24
partners
17
countries
8
total deliverables
The business problem

What needed solving

Companies and governments rely on GDP, which fails to account for environmental decay and human unhappiness. This leads to growth that is unsustainable and often decreases the actual quality of life for the population.

The solution

What was built

A regional well-being database, a machine-learning metric for subjective well-being, and a policy dashboard with AI and VR tools for urban planning.

Audience

Who needs this

ESG reporting software providersUrban planning agenciesPublic policy consultantsCorporate HR strategy firms
Business applications

Who can put this to work

Urban Planning & Real Estate
enterprise
Target: City development firms

If you are a city development firm dealing with inefficient urban layouts — this project developed AI and VR tools for governance and planning that improve resident well-being and quality of life.

Human Resources & Corporate Wellness
SME
Target: Corporate wellness consultants

If you are a wellness consultant dealing with low employee engagement — this project established empirical evidence linking subjective well-being with economic productivity to help companies boost output through better quality of life.

Environmental Consulting
mid-size
Target: Sustainability auditing firms

If you are an auditing firm dealing with limited GDP-based metrics — this project developed a regional database and a dashboard for policymakers that integrates environmental and social dimensions.

Frequently asked

Quick answers

What is the cost or price for implementing these tools?

Based on available project data, no specific pricing or cost structures for the tools are provided.

Is this solution ready for industrial scale?

The project is in its initial stages and has recently received ethics clearance, meaning it is not yet ready for industrial scale.

How is the IP and licensing handled?

Based on available project data, there is no information regarding the licensing terms or intellectual property rights.

What is the timeline for the final results?

The project period runs from 2023-10-01 to 2026-09-30.

How can this be integrated into existing government systems?

Integration is planned through a dashboard and a 'green book' designed to provide guidance for policymakers.

Consortium

Who built it

The consortium is heavily academic, consisting of 18 universities and 3 research organizations across 17 countries. With 0 industrial partners and only 1 SME, the project is driven by theoretical and scientific discovery rather than immediate commercial application, though it leverages a wide global network including partners from Africa and South America.

How to reach the team

Contact Open Universiteit Nederland

Next steps

Talk to the team behind this work.

Contact us to track the transition of these well-being metrics into commercial ESG tools.

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