Imagine if farmers were paid for the actual health of the soil or the number of bees they save, rather than just following a set of rules. This project creates a system to reward these real-world results using smart funding and digital tracking. It's like moving from a flat salary to a performance-based bonus for helping the planet.
Farmers often lack financial incentives to adopt sustainable practices because payments are based on actions rather than actual environmental results. This creates a gap between policy goals and real-world ecological improvement.
The project delivers 5+ scalable funding models, a practical guide for blended/private funding, and an integrated monitoring guide using remote sensing.
If you are a monitoring provider dealing with high costs of verifying farm data — this project developed digital tools and remote sensing tests in 4 Innovation Hubs that make monitoring cost-effective.
If you are a fund manager dealing with a lack of structured green assets — this project developed 5+ scalable funding models and a practical guide for blended and private funding.
If you are a consultant dealing with farmers hesitant to switch to green methods — this project developed a training academy and capacity building for 1,000 actors to make the transition profitable.
Based on available project data, specific pricing is not mentioned, but the project focuses on creating 'cost-effective monitoring' using digital tools.
Yes, the project aims to engage more than 35,000 farmers across 14 Innovation Hubs in 11 countries to ensure the models are scalable.
Based on available project data, specific IP or licensing terms are not provided; however, the project produces scalable funding models and practical guides.
The project is designed to contribute directly to the Green Deal and CAP reform by embedding payment schemes into governance structures.
The project runs from 2026-06-01 to 2030-05-31.
The consortium is broad and multi-disciplinary, consisting of 27 partners across 11 countries. While it is heavily weighted toward 'Other' (13) and research/university entities (12), it includes 2 industrial partners and 3 SMEs, resulting in a low industry ratio of 7%. This suggests the project is primarily driven by policy and academic research with a focus on wide-scale social adoption rather than immediate commercial product development.
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