If you are a VOD platform provider dealing with low engagement from young European viewers — this project developed the REBOOT Dashboard that provides data on future audience preferences and production methods. This helps you tailor content to attract the next generation of consumers.
Strategic Intelligence for European Film Competitiveness and Audience Growth
Imagine the European movie industry is trying to compete with global giants like Netflix but doesn't have a clear playbook. This work creates a guidebook and a set of tracking tools to help them understand what young people actually want to watch. It's like giving filmmakers a map to find new audiences while keeping their unique cultural identity.
What needed solving
European film producers struggle to compete with global streaming giants and fail to capture the attention of younger audiences. There is a lack of clear, data-driven indicators to measure what makes a European film competitive globally.
What was built
The project is building the REBOOT Dashboard and REBOOT Indicators to track competitiveness and policy impact. It also produces policy agendas and comparative analyses of audiovisual laws.
Who needs this
Who can put this to work
If you are an independent production house dealing with difficulty accessing international markets — this project developed REBOOT Indicators that analyze global competitiveness. This allows you to align your creative strategy with proven markers of international success.
If you are a National Film Institute dealing with outdated funding policies — this project developed policy agendas based on evidence from 10 countries. This ensures your grants support films that are both culturally diverse and globally competitive.
Quick answers
What is the cost or price to implement these findings?
Based on available project data, there is no specific pricing model mentioned as the project is EU-funded research. The results are intended to support professionals and policymakers through evidence-based recommendations.
Can this be scaled to an industrial level?
The project focuses on the European Film Industry across 10 countries, suggesting a wide-scale application. It provides tools like the REBOOT Dashboard designed for broad use by industry leaders.
What are the IP and licensing terms for the tools developed?
Based on available project data, specific licensing terms are not listed. The project aims to facilitate the uptake of results for film industry professionals and policymakers.
How does this help with EU audiovisual regulations?
The project maps the EU filmmaking regulatory framework and examines how European institutions address competitiveness and cultural diversity in their policies.
What is the timeline for the results to be available?
The project period runs from 2023-02-01 to 2026-01-31, meaning final results and tools will be fully available by early 2026.
Who built it
The consortium is heavily academic, consisting of 11 universities and 1 research organization. With 0% industry participation and 0 SMEs, the project is driven by theoretical and policy-based research rather than commercial development. This suggests the outputs will be high-level strategic intelligence rather than turnkey commercial products.
Contact Universitat Wien regarding the REBOOT Dashboard and Indicators.
Talk to the team behind this work.
Contact us to find out how to apply these European film competitiveness indicators to your production strategy.