Imagine a bridge between experts in labs and the general public. When scientists make mistakes or hide data, that bridge collapses and people stop trusting the results. This work figures out exactly why that trust breaks and how to rebuild it by involving regular people in the process.
Companies and institutions often face public mistrust due to perceived scientific misconduct or poor communication, which hinders the adoption of new innovations.
A knowledge base and two key indicators for 'Cultures of Trust' based on cross-country studies and expert workshops.
If you are a clinical research organization dealing with public skepticism toward new vaccines — this project developed policy recommendations that help you communicate research integrity to regain trust.
If you are a communication agency dealing with the spread of misinformation about technical products — this project developed a knowledge base on how scientific misconduct affects public perception to help you craft better responses.
If you are a policy firm dealing with low citizen participation in innovation programs — this project developed a two-dimensional framework to map trust levels across European countries to guide your strategy.
Based on available project data, no specific pricing or commercial cost for implementation is mentioned as the project focused on research and policy recommendations.
The project provides a knowledge base and policy recommendations that can be adopted by institutions of any size to improve their research culture.
Based on available project data, there is no mention of patents or licensing; the output consists of scientific and policy recommendations.
The project examines research practices that align with ethical, legal, and professional standards to help institutions foster a trust-conducive climate.
The project concludes on 2025-08-31, meaning the final recommendations and indicators will be fully available by then.
The consortium is heavily academic, consisting of 4 universities and 2 research organizations across 7 countries. With only 1 SME and 0 industrial partners, the project is driven by theoretical and empirical research rather than commercial application, focusing on high-level policy and societal impact.
Contact Aarhus Universitet for access to the final policy recommendations.
Contact us to translate these trust indicators into a corporate audit tool.
