NOEL LAWLER GREEN ENERGY SOLUTIONS LIMITED

Their core work

Noel Lawler Green Energy Solutions (trading as Lawler Sustainability) is an Irish private company specializing in the business and contractual frameworks that enable building energy renovation at scale. Their core expertise is Energy Performance Contracting (EPC) — designing the deal structures, financing models, and incentive mechanisms that allow energy upgrades to pay for themselves over time. They focus specifically on market failures like the split incentive problem, where misaligned interests between landlords and tenants block investment in building efficiency improvements. In EU projects, they contribute commercial and market expertise — not technology development — covering business model design, EPC contract structuring, and replication strategies for energy services in real estate contexts.

What they specialise in

How they've shifted over time

In their first project (NOVICE, 2017-2020), Lawler Sustainability worked broadly on business model innovation for building renovation — combining ESCOs, demand response aggregation, dual energy services, and the financing and monetisation structures needed to make them viable for building owners. By SmartSPIN (2021-2024), the scope narrowed sharply to one well-defined market failure: the split incentive problem in commercial rented property, using smart building technology as the enabling layer for performance-based contracts. The shift from broad model design to a precise, repeatable solution for a specific real estate context signals deliberate specialization rather than opportunistic project-chasing.

They are converging on a defined, deployable solution for the commercial rented sector's split incentive problem, making them a strong match for any consortium targeting landlord-tenant energy investment barriers or performance-based building contracts.

How they like to work

Lawler Sustainability has participated in both H2020 projects as a specialist partner, never coordinating — consistent with an organization that contributes specific market and contractual expertise rather than managing large research programs. Both projects used the CSA (Coordination and Support Action) funding scheme, which targets market uptake and policy rather than core R&D, confirming their profile as a commercial practitioner brought in for real-world deal-making knowledge. With 14 unique partners across just 2 projects, they engage in medium-to-large consortia and are comfortable operating across European networks.

Lawler Sustainability has built connections with 14 unique consortium partners across 10 countries through only 2 projects — a relatively wide network for a small firm, suggesting active engagement in European energy market and building renovation communities. No single geographic concentration is evident from the available data.

What sets them apart

Unlike most H2020 energy participants — universities, research institutes, or technology vendors — Lawler Sustainability brings the commercial and contractual expertise that is often the actual bottleneck in building renovation: who bears the risk, who captures the savings, and how contracts are structured to make energy upgrades bankable. They occupy a rare niche as an Irish private practice with hands-on EPC and ESCO experience, making them valuable in consortia that have the technology but need someone who understands how deals actually get done in the property sector. Their specific focus on split incentives in commercial rented buildings addresses a segment that most energy efficiency programs treat as too difficult and walk past.

Highlights from their portfolio

• SmartSPIN
  Highest-funded project (EUR 261,250) and the most sharply focused — tackling the split incentive problem in commercial rented buildings using smart energy services and performance-based contracting, a precise and commercially underserved challenge.
• NOVICE
  Pioneered a dual energy services model combining ESCO renovation financing with demand response aggregation — an unusual pairing that attempts to make building upgrades self-funding while simultaneously generating grid flexibility revenue.