MOTIVA OY

Their core work

Motiva is Finland's specialist agency for energy efficiency, providing advisory services, policy implementation support, and evaluation expertise to public authorities and businesses. In H2020, they serve as Finland's key contributor to EU-wide Concerted Actions on energy performance in buildings (EPBD) and the Energy Efficiency Directive (EED), translating EU policy into national practice. Their work spans energy auditing, monitoring and evaluation frameworks, building energy performance certification, and designing financing mechanisms for building renovation. They also support the uptake of bioenergy in commercial sectors and develop decision-support tools for energy efficiency policy evaluation.

What they specialise in

How they've shifted over time

Motiva's early H2020 work (2015-2018) centered on the Energy Performance of Buildings Directive — Concerted Action coordination, building energy performance standards, and bioenergy uptake. From 2017 onward, their focus broadened significantly toward the Energy Efficiency Directive as a whole, adding decarbonisation, heating and cooling systems, public procurement, energy auditing, and financing mechanisms. The recent keyword explosion — from narrow EPBD compliance to renovation strategies, NZEB buildings, smart buildings, and building codes — shows a clear evolution from policy coordination toward practical implementation of deep building renovation at national scale.

Motiva is moving from directive compliance support toward comprehensive decarbonisation implementation — covering audits, financing, public procurement, and heating systems — positioning them as a go-to partner for EU building renovation wave initiatives.

How they like to work

Motiva operates exclusively as a participant, never as a coordinator, reflecting their role as a national implementing body contributing Finnish expertise to EU-wide coordination efforts. With 84 unique partners across 31 countries, they have an exceptionally broad network relative to their project count — a direct result of participating in Concerted Actions that involve representatives from every EU Member State. This makes them a well-connected gateway to the Finnish energy efficiency ecosystem and a reliable, low-risk consortium partner.

Through Concerted Action participation, Motiva has built relationships with 84 partners across 31 countries — essentially the entire EU energy policy community. Their network is uniquely pan-European and policy-oriented, connecting national energy agencies and ministries across all Member States.

What sets them apart

Motiva occupies a rare position as a national energy efficiency agency operating as a private SME — giving them both public-sector credibility and private-sector agility. Their deep involvement in Concerted Actions means they understand how energy efficiency directives are implemented across all EU Member States, not just Finland. For any consortium needing practical policy implementation expertise, national-level energy data, or a bridge between EU regulation and on-the-ground building renovation programs, Motiva brings unmatched institutional knowledge.

Highlights from their portfolio

• CA EED3
  Their largest project (EUR 329,852) running until 2026, covering the full scope of the Energy Efficiency Directive including decarbonisation, audits, financing, and public procurement — their most comprehensive mandate to date.
• CAV_EPBD
  The fifth generation of the EPBD Concerted Action (EUR 267,710) covering NZEB buildings, smart buildings, renovation strategies, and building codes — demonstrating long-term continuity in EU building policy coordination.
• ODYSSEE-MURE
  A decision-support tool for energy efficiency policy evaluation used across Europe — shows their analytical and data-driven capabilities beyond pure policy coordination.