The TAG project (2015–2017, EUR 1.74M) built a crowdsourcing technology system specifically to change how people and cars navigate cities.
LOJIKA BILGI TEKNOLOJILERI VE SERVISLERI TICARET AS
Turkish tech SME that built crowdsourced urban mobility and Physical Internet logistics apps under EU SME Instrument funding.
Their core work
Lojika is a Turkish technology SME specializing in software applications for urban mobility and logistics. Their work centers on using crowdsourced data and real-time digital platforms to optimize how people and goods move through cities. In the TAG project they built a crowdsourcing platform to reshape urban traffic and passenger flows, while in DynaHUBS they developed an application to launch the Physical Internet — an open, interconnected logistics network modeled on how the digital internet shares data. Both projects reflect a consistent capability in building data-driven transport applications from scratch to market-ready stage.
What they specialise in
DynaHUBS (2016–2018) developed an application to initiate Physical Internet adoption — open, modular logistics networks with shared infrastructure.
Both projects used the SME Instrument (Phase 2) and Innovation Action schemes, indicating near-market software products rather than basic research.
Both TAG and DynaHUBS address optimization problems — passengers in cities and freight in logistics networks — through real-time digital tools.
How they've shifted over time
Lojika's two H2020 projects ran almost simultaneously (2015–2018), making it impossible to draw a clean before/after evolution from the project timeline alone. Both sit firmly in transport technology: the first targeting urban passenger movement, the second targeting freight and logistics networks. There is no H2020 activity after 2018, so whether they expanded, pivoted, or wound down their EU-funded work is unknown from this data.
Their two projects suggest a broadening from passenger mobility to freight logistics, but both projects ended by 2018 and no further H2020 activity is recorded, making it unclear whether this trajectory continued.
How they like to work
Lojika coordinated both of their H2020 projects, meaning they drove the agenda, managed the consortium, and took on the administrative and financial accountability for EU-funded work — an unusually proactive posture for a small SME. Their consortia were small (around 4 partners across 4 countries), suggesting they prefer tight, purpose-built teams over large multi-partner arrangements. This points to a company that operates as a project lead rather than a supporting actor, and likely brings a specific product or platform concept to the table rather than fitting into someone else's design.
Lojika has worked with 4 unique partners across 4 countries, both consortia being compact international teams assembled around specific product development goals. Their network is European in reach but narrow in depth, with no evidence of repeated partnerships or an established hub of long-term collaborators.
What sets them apart
Lojika stands out as a Turkish SME that won two consecutive EU SME Instrument Phase 2 grants as coordinator — a competitive achievement that signals the European Commission assessed their product concepts as commercially viable and technically credible. They bring a software product development perspective to transport challenges rather than an academic or engineering-consultancy angle. For a consortium needing a technology-led SME with proven capacity to lead EU projects and build deployable transport applications, Lojika offers demonstrated execution ability — though their H2020 activity ends in 2018, which raises questions about their current capacity and direction.
Highlights from their portfolio
- TAGThe largest of their two projects at EUR 1.74M, TAG tackled urban congestion through crowdsourced data — a commercially attractive problem in smart city markets, funded under the highly competitive SME Instrument Phase 2.
- DynaHUBSDynaHUBS engaged with the Physical Internet concept — a systemic rethink of freight logistics networks — positioning Lojika at the forward edge of a topic that has since grown in European logistics policy discussions.