IN2 DIGITAL INNOVATIONS GMBH

Their core work

IN2 Digital Innovations is a German SME based in Lindau (Lake Constance) that specializes in digital media transformation — specifically making traditional media formats interactive, immersive, and searchable. Their work spans radio, podcasts, and book publishing, where they build tools that let audiences engage with content in new ways (e.g., augmented radio, podcast search, immersive audiobooks). They sit at the intersection of media technology, content discovery, and IP management for the creative industries.

What they specialise in

How they've shifted over time

IN2 started with broadcast media innovation — their earliest project MARCONI (2017) focused on interactive radio and media convergence. By 2019-2021, they shifted decisively toward the publishing and audio content sector, building a podcast search engine (MIXTAPE) and then joining a large publishing transformation project (Mobius). The trajectory shows a clear move from radio-specific tools to broader digital publishing and prosumer-driven content platforms.

IN2 is moving toward the intersection of publishing, immersive media, and IP management — expect future work in creator-economy tools and digital content rights.

How they like to work

IN2 operates as both a leader and a team player — they coordinated MIXTAPE (a smaller SME instrument project) and participated in two larger Innovation Action consortia. With 21 unique partners across 10 countries from just 3 projects, they are clearly comfortable in diverse international teams. Their mix of coordinator and participant roles suggests a flexible organization that can drive its own agenda or contribute specialized skills to larger efforts.

Despite only 3 projects, IN2 has built a surprisingly broad network of 21 partners across 10 countries, reflecting the international nature of the media and publishing sectors they operate in. Their base in southern Germany (Bodensee region) gives them easy access to both DACH and broader European media ecosystems.

What sets them apart

IN2 occupies a niche that very few SMEs cover: the technical backbone of media transformation for creative industries. While many digital companies focus on e-commerce or enterprise software, IN2 specifically builds tools that make radio, podcasts, and books interactive and discoverable. Their combination of audio technology, publishing domain knowledge, and IP management capability makes them a rare find for consortia working on cultural and creative industry digitization.

Highlights from their portfolio

• Mobius
  Their largest project (EUR 441K) tackling the future of publishing through prosumer empowerment, immersive book experiences, and cross-media integration.
• MIXTAPE
  Their only coordinated project — a podcast search engine, showing entrepreneurial initiative in the audio content discovery space.
• MARCONI
  Their earliest H2020 project on multimedia augmented radio, establishing the foundation for their media transformation expertise.