ICEBERG project explicitly credits them with BIM-based pre-demolition audits and RFID/QR smart tracing systems for tracking building materials through the recovery chain.
GBN GROEP BV
Dutch construction circular economy company using BIM, RFID, and QR tracing to recover materials from demolition waste at scale.
Their core work
GBN Groep BV is a Utrecht-based construction and circular economy company focused on recovering valuable materials from buildings before and during demolition. Their practical work centers on deploying digital tracing systems — BIM-based pre-demolition audits, RFID tags, and QR codes — to identify, catalogue, and route building components and materials back into productive use. In the ICEBERG project they contributed to developing industrialized green building products and advanced sorting processes that make construction waste into a managed resource rather than a disposal problem. Their work bridges the gap between demolition practice and the data infrastructure needed to make circular building economy viable at scale.
What they specialise in
Both HISER (raw material recovery from construction waste) and ICEBERG (circular economy material recovery) address the same core problem of extracting value from demolition streams.
ICEBERG keywords include circular design and digitalization of circular building, indicating involvement in design-for-disassembly and end-of-life planning for structures.
ICEBERG keywords reference industrialized green building products, suggesting a manufacturing or product development dimension alongside their waste recovery work.
How they've shifted over time
In their first H2020 engagement (HISER, 2015–2019) GBN participated as a third party in a project focused broadly on recycling and raw material recovery from construction waste — suggesting they contributed industry knowledge or facilities rather than driving digital methodology. By the time of ICEBERG (2020–2024), they had stepped up to full participant status and their contribution had shifted decisively toward digital infrastructure: BIM audits, RFID tracking, QR tracing, and circular design principles. The pattern shows a company that entered EU research as a practitioner and progressively built a digital-enabled identity around circular construction.
GBN is moving toward being a digitally-equipped circular economy operator for the built environment — organizations building consortia around smart demolition, material passports, or urban mining in construction should consider them as an industry practitioner with hands-on digital tracing capability.
How they like to work
GBN has never coordinated an H2020 project, entering both engagements as a supporting or participating actor rather than a project driver. Despite only two projects, their combined consortia exposed them to 54 partners across 12 countries, which suggests these were large, multi-partner research actions — typical of RIA and IA instruments in the circular economy space. This profile points to an organization that brings industry credibility and real-world testing capacity to consortia rather than managing research direction.
With 54 unique consortium partners across 12 countries from just two projects, GBN has unusually broad network exposure relative to its limited project count. Their partnerships span European research and industry actors, consistent with the multi-stakeholder consortia typical of large Horizon 2020 RIA/IA projects in the environment and circular economy domain.
What sets them apart
GBN's differentiation lies in being a large private-sector company — not a university or research institute — that has participated in frontier circular economy research and acquired hands-on experience with digital material tracing methods that most construction firms have not yet adopted. For a consortium that needs an industry partner who can validate and demonstrate circular building solutions in real demolition and construction workflows, GBN offers that practical bridge between laboratory methodology and on-site execution. Their Netherlands base also positions them within one of Europe's most active construction circularity ecosystems.
Highlights from their portfolio
- ICEBERGGBN's only funded project as a full participant, covering the full digital-circular stack from BIM audits to RFID tracing to advanced sorting — the clearest window into their current technical capabilities.
- HISERGBN's earliest EU research engagement, notable because their third-party role suggests they contributed real demolition or recycling infrastructure that the research consortium needed to access.