FLEXION MOBILE PLC

Their core work

Flexion Mobile is a UK-based technology SME that builds distribution and monetisation infrastructure for mobile applications. Their core product, developed under the Gamesmondo brand through EU funding, is an ecosystem that connects mobile app and game developers with alternative distribution channels and revenue streams beyond the dominant app stores. They focus on expanding market reach for app developers — particularly in mobile gaming — by enabling affiliation models, alternative storefronts, and monetisation mechanics that help developers grow revenue internationally. Their work sits at the intersection of mobile technology, digital marketplaces, and developer economics.

What they specialise in

How they've shifted over time

Flexion Mobile's H2020 participation spans a single focused trajectory: from feasibility (SME Phase 1, 2015) to full commercial development (SME Phase 2, 2016–2018) of the same Gamesmondo platform. There is no observable shift in thematic focus — both projects address identical territory, which is expected given the SME Instrument's design as a two-phase grant for a single product. No keyword data is available to detect finer evolution within the period, so any claim about changing technical direction would be speculation.

Their H2020 trajectory shows a company that used EU funding specifically to validate and then build a commercial mobile distribution platform — suggesting a product-driven company that treats grants as growth capital, not a research institution seeking ongoing EU funding.

How they like to work

Flexion Mobile operated exclusively as coordinator on both projects, with zero recorded consortium partners — which is typical of the SME Instrument, designed for single-company innovation grants rather than multi-partner research consortia. This means there is no evidence of collaborative partnership behaviour within H2020: no co-investigators, no shared deliverables with external organisations. Anyone considering them as a consortium partner should treat them as a company with strong product execution experience but no track record of EU consortium collaboration.

Flexion Mobile has no recorded consortium partners across their two H2020 projects, which is structurally expected given the solo SME Instrument format. Their collaborative network within EU-funded research is effectively zero; any real-world industry partnerships are not visible in this dataset.

What sets them apart

Flexion Mobile is one of a small number of UK SMEs that successfully completed both phases of the SME Instrument for a mobile app distribution product, receiving nearly €2M in EU validation for the Gamesmondo concept. Their differentiation within the H2020 landscape is narrow and specific: they are a commercial-stage technology company that built distribution and monetisation infrastructure for mobile app markets, not a research institution. For consortium builders in digital platform or mobile commerce projects, they bring a product-company perspective and commercial market experience rather than academic or engineering research depth.

Highlights from their portfolio

• Gamesmondo
  The Phase 2 SME Instrument grant of nearly €1.9M represents a substantial EU validation of the Gamesmondo platform concept, making it one of the larger single-company digital marketplace grants in the H2020 ICT pillar.
• Gamesmondo
  The Phase 1 feasibility project (2015) marks the origin of the Gamesmondo ecosystem concept, demonstrating a rare complete SME Instrument journey from idea validation to full commercial scale-up within a single H2020 funding cycle.