Central theme across IMOVE, RIDE2RAIL, IP4MaaS, and GECKO — covering MaaS business models, journey planning, roaming, and multimodal integration.
FIT CONSULTING SRL
Italian transport consultancy specializing in MaaS platforms, EV charging strategies, user behavior analysis, and multimodal mobility governance across Europe.
Their core work
FIT Consulting is a Rome-based transport consultancy specializing in mobility services design, user behavior analysis, and business model development for European transport systems. They help cities and transport operators plan and deploy Mobility-as-a-Service (MaaS) platforms, EV charging infrastructure, and multimodal journey planning solutions. Their work spans from freight logistics optimization (Physical Internet concepts, TEN-T corridor planning) to passenger mobility innovation (ride-sharing integration, demand-responsive transport). They bridge the gap between transport policy, technology deployment, and end-user adoption.
What they specialise in
Consistent focus on user acceptance, travel behavior change, and governance frameworks across SocialCar, GECKO, RIDE2RAIL, IMOVE, and IP4MaaS.
Worked on logistics cluster optimization in CLUSTERS 2.0, SENSE, BOOSTLOG, and freight train operations in DYNAFREIGHT.
USER-CHI (their largest project at EUR 603K) focuses on user-centric charging infrastructure, smart grid interoperability, and TEN-T corridor deployment.
EBSF_2 (European Bus System of the Future), RIDE2RAIL (ride-sharing synced to rail), and IP4MaaS (demand-responsive transport and taxi integration).
How they've shifted over time
FIT began their H2020 journey focused on traditional public transport systems (bus, freight rail) and logistics network design along TEN-T corridors (2015-2018). From 2019 onward, their work shifted decisively toward digital mobility services — MaaS deployment, ride-sharing platforms, journey planning algorithms, and EV charging infrastructure. This evolution mirrors the broader European transport policy shift from hardware and infrastructure toward user-centric digital mobility and electrification.
FIT is moving toward the intersection of electromobility and multimodal digital mobility services, making them a strong fit for future projects combining EV infrastructure with MaaS platforms.
How they like to work
FIT operates almost exclusively as a consortium partner (13 of 14 projects), with only one coordination role (SocialCar). With 236 unique partners across 26 countries, they maintain an exceptionally broad network rather than repeatedly working with the same groups. This pattern suggests they are valued as a flexible contributor who adapts well to different consortium configurations — easy to integrate, broadly connected, and experienced in diverse project setups.
FIT has built relationships with 236 distinct consortium partners across 26 European countries, giving them one of the broadest collaboration networks for an SME of their size. Their Rome base and Italian transport market knowledge complement a truly pan-European reach.
What sets them apart
FIT combines transport consulting expertise with deep involvement in both passenger mobility AND freight logistics — a rare dual competence among transport SMEs. Their 14-project track record gives them institutional knowledge of how EU transport research translates into real-world deployment. For consortium builders, they bring a ready-made network of 236 partners and the ability to handle business model development, user acceptance studies, and governance frameworks — the "soft" but critical components that technical partners often lack.
Highlights from their portfolio
- SocialCarTheir only coordinated project (EUR 565K) — an open social transport network for urban carpooling, demonstrating their ability to lead consortium-level work on shared mobility.
- USER-CHITheir largest funded project (EUR 603K) and a strategic pivot into electromobility and EV charging infrastructure, signaling a new direction for the company.
- RIDE2RAILIntegrates ride-sharing with rail and public transport — sits at the core of FIT's MaaS expertise, combining journey planning, user behavior, and multimodal service design.