Both COPA EUROPE and 5GMediaHUB explicitly address how media services — streaming, live video, sports content — are delivered over 5G networks.
EKTACOM
French SME delivering 5G media applications and OTT streaming platforms, from sports content distribution to 5G NetApps experimentation environments.
Their core work
EKTACOM is a French technology SME specializing in media delivery and 5G network applications, bridging the gap between telecommunications infrastructure and media content distribution. Their work centers on building and validating platforms that enable video streaming, sports media, and interactive content to run over next-generation 5G networks. In the COPA EUROPE project they contributed to cross-channel distribution platforms for live sports and esports content, while in 5GMediaHUB they shifted toward building experimentation environments where third-party developers can test media applications over 5G. Their practical, implementation-oriented approach (both projects are Innovation Actions) positions them as an applied technology company rather than a basic research organization.
What they specialise in
COPA EUROPE focused on Over The Top streaming, live video, and consumer experience for sports and esports media across multiple channels.
5GMediaHUB involved building a 5G experimentation facility for third-party NetApps developers, with field trials aligned to 3GPP Release 16 and 17 standards.
COPA EUROPE centered on transmedia storytelling and collaborative platforms for distributing European sports content across channels.
Blockchain was listed among COPA EUROPE's core technologies, likely applied to rights management or content provenance in the sports media context.
How they've shifted over time
EKTACOM's earliest H2020 work (COPA EUROPE, 2020) was firmly on the content and experience side: OTT streaming, sports and esports audiences, transmedia storytelling, blockchain, and consumer-facing live video. By their second project (5GMediaHUB, 2021) the focus had shifted from content toward infrastructure and developer enablement — building experimentation facilities, onboarding third-party NetApps developers, and aligning with 3GPP standards. This reflects a deliberate move up the technical stack, from "what content runs over 5G" to "how do we build the environments where 5G media applications are tested and validated."
EKTACOM is moving from media content delivery toward 5G network application development and testing infrastructure, making them an increasingly relevant partner for telecom operators, network equipment vendors, and media companies building 5G-native services.
How they like to work
EKTACOM has participated in all H2020 projects as a consortium member rather than a coordinator, suggesting they contribute defined technical expertise rather than leading project management or administration. With 22 unique partners across only 2 projects, they have worked in mid-to-large consortia and have been exposed to a broad range of collaborators. There is no sign of repeated partner loyalty, which indicates they are comfortable entering new networks and bringing a specialist technical role.
EKTACOM has built connections with 22 unique consortium partners spanning 9 countries through just two projects, suggesting they join well-connected, multi-national consortia rather than small bilateral arrangements. Their geographic spread across 9 countries indicates European-level collaboration reach despite their small size.
What sets them apart
EKTACOM occupies a specific niche where media industry knowledge meets 5G telecommunications — a combination that is less common than either specialism alone. As a small French SME they offer agility and direct technical engagement, which is often valued in Innovation Actions where larger partners can slow implementation. Their involvement in 3GPP-aligned field trials (3GPP R.16/R.17) suggests they are keeping pace with active standards development, not just applying legacy technology.
Highlights from their portfolio
- COPA EUROPELargest single grant (EUR 385,805) and the broadest technology scope — combining OTT streaming, transmedia storytelling, esports, 5G, and blockchain in a single European sports media platform.
- 5GMediaHUBRepresents their evolution into 5G infrastructure roles, building an open experimentation environment for third-party developers aligned with live 3GPP Release 16 and 17 specifications.