Led TagItSmart (smart tags platform), contributed to U4IoT (large-scale IoT pilots), DEMETER (agri-food IoT), and LOGISTAR (logistics data management).
DRUSTVO ZA KONSALTING, RAZVOJ I IMPLEMENTACIJU INFORMACIONIH I KOMUNIKACIONIH TEHNOLOGIJA DUNAVNET DOO NOVI SAD
Serbian IoT SME building interoperable sensor platforms for agriculture, logistics, and smart cities across Europe.
Their core work
DunavNET is a Serbian ICT company specializing in IoT platforms, smart tagging systems, and connected-object ecosystems. They build software infrastructure that links physical sensors and smart devices to data analytics layers — applied across agriculture, logistics, energy, and smart city domains. Their core competence is designing interoperable IoT architectures that integrate diverse data sources, from smart tags on consumer products to precision agriculture sensors. Based in Novi Sad, they operate as a technology integrator bridging IoT hardware capabilities with cloud-based data services.
What they specialise in
Participated in DEMETER as third party, working on interoperable data-driven agri-food systems with IoT sensors.
PRIVACY FLAG focused on crowd-sourced privacy protection for apps and websites; privacy and security also appear as keywords in DEMETER.
WeLive developed citizen co-created mobile urban services; PRIVACY FLAG addressed ICT and smart city privacy challenges.
LOGISTAR focused on enhanced data management for real-time logistics planning and scheduling.
How they've shifted over time
DunavNET's early H2020 work (2015-2016) centered on smart city applications, citizen-facing mobile services, and personal data protection — essentially urban digital platforms. From 2017 onward, their focus shifted decisively toward IoT infrastructure, sensor integration, and agricultural applications, culminating in their involvement with DEMETER's large-scale agri-food data platform. The trajectory shows a company that moved from general-purpose ICT consulting toward becoming a specialized IoT middleware provider with growing domain expertise in precision agriculture.
DunavNET is converging on agricultural IoT and data interoperability — expect them to deepen their agri-food tech capabilities in future projects.
How they like to work
DunavNET operates primarily as an active partner (5 of 7 projects), but proved they can lead when they coordinated TagItSmart — their largest project at EUR 1.7M. With 129 unique consortium partners across 25 countries, they are well-networked and comfortable in large European consortia. Their single coordinator role and one third-party engagement suggest a flexible organization that adapts its involvement level to project needs rather than insisting on a fixed role.
DunavNET has collaborated with 129 distinct partners across 25 countries, forming a broad European network unusual for a Serbian SME. Their partnerships span Western and Eastern Europe, reflecting their role as a bridge between Balkan ICT capacity and EU-wide research consortia.
What sets them apart
DunavNET is one of the few Serbian SMEs with both coordination experience and a wide European network in IoT — a rare combination for the Western Balkans region. Their strength lies in sitting at the intersection of IoT middleware, data interoperability, and multiple application domains (agriculture, logistics, smart cities), making them a versatile technology partner. For consortium builders, they offer strong ICT implementation capacity from an underrepresented EU-associated country, which can be strategically valuable for geographic diversity requirements.
Highlights from their portfolio
- TagItSmartTheir only coordinator role and by far their largest project (EUR 1.7M) — built a smart tags platform for connected-object ecosystems, demonstrating they can lead complex IoT initiatives.
- DEMETERA flagship large-scale pilot in agricultural IoT with 60+ partners; their participation (even as third party) signals serious commitment to the agri-food data space.
- PRIVACY FLAGAddressed crowd-sourced privacy protection — shows their capacity beyond pure IoT into data governance and regulatory compliance dimensions.