SciTransfer
Organization

BE MY EYES APS

Danish SME behind the world's leading visual assistance app, now building AI-powered enterprise accessibility services for blind and visually impaired customers.

Technology SMEsocietyDKSMENo active H2020 projects
H2020 projects
2
As coordinator
2
Total EC funding
€1.1M
Unique partners
0
What they do

Their core work

Be My Eyes builds and operates a mobile application that connects blind and visually impaired users with sighted volunteers through live video calls, enabling real-time visual assistance for everyday tasks. Their H2020 work extended this platform toward enterprise B2B services: a specialized help desk that connects companies directly with their blind and visually impaired customers, supported by AI and machine learning for adaptive interfaces. The company's dual trajectory — consumer social impact app and enterprise accessibility tool — is rare in assistive technology and gives them both large-scale deployment experience and commercial service design capability. They sit at the intersection of inclusive design, AI-augmented customer service, and disability technology.

Core expertise

What they specialise in

Visual assistance mobile platformprimary
2 projects

Both H2020 projects (BEMYEYES SME-1 and SME-2) are built around the same core platform connecting sighted volunteers with blind and visually impaired users via mobile app.

Enterprise accessibility and inclusive customer serviceprimary
1 project

BEMYEYES Phase 2 (2019-2020, €1.08M) specifically targets companies wanting to serve blind and visually impaired customers through specialized help desk services.

AI and machine learning for adaptive interfacesemerging
1 project

BEMYEYES Phase 2 keywords include artificial intelligence and human-robot machine learning, indicating active development of automated or AI-assisted accessibility features.

Visually adaptive UX designsecondary
1 project

BEMYEYES Phase 2 lists interface and visually adaptive as explicit keyword areas, reflecting design expertise built around non-standard visual user needs.

Evolution & trajectory

How they've shifted over time

Early focus
Volunteer visual assistance app
Recent focus
AI enterprise accessibility service

Their first H2020 project in 2018 (SME-1 feasibility, €50K) focused on the core volunteer platform — connecting sighted people to blind users — with no AI or commercial framing. By 2019-2020, the Phase 2 project introduced entirely new vocabulary: customer service, help desk, enterprise integration, artificial intelligence, and machine learning. This marks a deliberate pivot from social-impact peer assistance toward a scalable, AI-supported enterprise service. The trajectory suggests they used EU funding to validate and commercialize what began as a charitable utility.

Be My Eyes is moving away from volunteer-mediated peer assistance toward AI-augmented, enterprise-grade customer service tooling for accessibility — a commercially viable and regulation-driven market as EU accessibility mandates expand.

Collaboration profile

How they like to work

Role: specialist_contributorReach: Local

Be My Eyes operated as a solo coordinator on both H2020 projects, using the SME Instrument's single-company format — no consortium was required or formed. This means they have no recorded experience of collaborative multi-partner project management within EU frameworks. They are unlikely to be familiar with the administrative and coordination demands of large Horizon consortia, making them better suited as a specialist technology provider or end-user organization in future projects rather than a consortium lead.

No consortium partners were recorded across either H2020 project; both grants were solo SME Instrument awards. Their H2020 footprint reflects zero cross-border collaboration at the project level, though their commercial platform operates globally.

Why partner with them

What sets them apart

Be My Eyes is not a research organization — it is a deployed product company with a real global user base of millions of blind and sighted users, which is exceptional among H2020 SME participants. This means any collaboration with them brings access to an actual end-user community for testing, validation, and dissemination, not just a prototype. For consortia working on AI, accessibility, or inclusive digital services, Be My Eyes offers something most academic or startup partners cannot: proven product-market fit and direct channel to the disability community.

Notable projects

Highlights from their portfolio

  • BEMYEYES
    The SME-2 phase (€1,081,570, 2019-2020) is notable for its pivot to an enterprise B2B model, combining AI, help desk technology, and accessibility compliance into a commercial service — not typical for an assistive tech nonprofit-origin app.
  • BEMYEYES
    The SME-1 feasibility study (€50,000, 2018) established EU validation for the core platform at an early stage, making Be My Eyes one of the few consumer accessibility apps to receive EU innovation funding.
Cross-sector capabilities
Digital services and AI (adaptive interfaces, machine learning for human-computer interaction)Health and disability technology (assistive devices, rehabilitation support tools)Customer experience and service design (enterprise help desk, inclusive UX)Education and training (accessibility-aware content delivery for visually impaired learners)
Analysis note: Only 2 solo SME Instrument projects with limited keyword metadata on the first. The organization's commercial scale (millions of global users, major partnerships with Apple and Microsoft reported publicly) is not reflected in H2020 data at all. Profile is directionally accurate but understates their actual market presence and technical maturity.