Consistent dissemination/outreach role across COVID-X (technology transfer to hospitals), B2-InF (public awareness), NGI Explorers (ecosystem building), Think NEXUS (think tank), and others.
AUSTRALO INTERINNOV MARKETING LAB SL
Madrid-based innovation consultancy providing dissemination, technology transfer, and marketing support across diverse EU research consortia.
Their core work
Australo Interinnov Marketing Lab is a Madrid-based innovation consultancy specializing in dissemination, technology transfer, and ecosystem building for EU-funded research projects. Despite the breadth of sectors they operate in — from construction digitalization to health AI to cybersecurity — their consistent role is helping technical consortia with outreach, stakeholder engagement, and market positioning. Their name and project portfolio strongly suggest they provide marketing, communication, and innovation support services rather than deep technical R&D. They bridge the gap between research outputs and real-world adoption by connecting startups, SMEs, and end users with project results.
What they specialise in
Think NEXUS (EU-US internet collaboration), NGI Explorers (Next Generation Internet), COREnect (connectivity technologies), and StandICT.eu 2023 (ICT standardisation) form a clear cluster.
BIMprove (BIM, digital twin, construction automation) and Ashvin (construction safety and IoT) — likely handling dissemination and market outreach for these technical consortia.
GenoMed4ALL (federated learning in haematology) and SPATIAL (trustworthy AI, privacy preservation) show recent movement into AI ethics and data privacy themes.
COVID-X (startup piloting in hospitals), B2-InF (public awareness on fertility), and GenoMed4ALL (genomics for all) demonstrate capacity for health-related public engagement.
How they've shifted over time
Their early projects (2018-2019) focused squarely on Next Generation Internet policy and digital ecosystem building — Think NEXUS and NGI Explorers were about connecting EU-US internet communities and supporting fellowship programmes. From 2020 onward, they diversified significantly into construction digitalization (BIMprove, Ashvin), health applications (COVID-X, GenoMed4ALL), and AI governance (SPATIAL), while maintaining their digital infrastructure thread through StandICT.eu and COREnect. The shift suggests a deliberate strategy to apply their dissemination and innovation support expertise to more technically demanding and commercially valuable domains like AI, construction tech, and digital health.
Moving from internet policy support toward AI governance, digital health communication, and privacy-aware technology dissemination — positioning themselves as the go-to outreach partner for ethically complex tech projects.
How they like to work
Australo operates exclusively as a consortium participant — they have never coordinated an H2020 project. With 104 unique partners across 27 countries from just 10 projects, they function as a highly networked connector rather than a repeated-partnership loyalist. Their typical consortium contribution is non-technical: dissemination, marketing, stakeholder engagement, and ecosystem building, which makes them easy to integrate into diverse teams without competing with technical partners.
Remarkably broad network for an SME: 104 unique partners across 27 countries from only 10 projects, averaging over 10 consortium partners per project. Their reach spans nearly all of Europe with transatlantic connections (EU-US collaboration in Think NEXUS), making them a well-connected dissemination node.
What sets them apart
Their value proposition is sector-agnostic innovation support: they bring dissemination, marketing, and technology transfer expertise to any technically driven consortium that needs help reaching end users and markets. Few SMEs can credibly operate across construction, health AI, cybersecurity, and internet policy — Australo can because their contribution is the communication layer, not the technical core. For consortium builders, they offer a proven, low-friction partner for fulfilling dissemination and exploitation work packages.
Highlights from their portfolio
- GenoMed4ALLTheir largest funded project (EUR 360,375), applying federated learning to haematological diseases — represents their move into high-stakes AI-health territory.
- BIMproveSecond-largest budget (EUR 341,475) covering digital twins, robotics, and construction automation — shows capacity to support complex Industry 4.0 dissemination.
- SPATIALEUR 350,000 for trustworthy AI and cybersecurity — signals their positioning in the growing AI governance and privacy space.