Both H2020 projects — AltaGram 4.0 (2017) and ALTAGRAM4.0 (2019–2021) — are explicitly focused on building a one-stop platform for video game culturalization management.
ALTAGRAM GMBH
Berlin SME building a one-stop platform for video game culturalization, backed by €1.4M EU SME Instrument Phase 2 funding.
Their core work
Altagram GmbH is a Berlin-based video game culturalization company specializing in adapting games for international markets — going beyond translation to address cultural sensitivities, local norms, age ratings, and market-specific content adjustments. Their core product, the AltaGram 4.0 platform, is a project management and workflow tool that centralizes the entire culturalization process for game publishers and developers. They built this platform through the EU SME Instrument, progressing from a Phase 1 feasibility study in 2017 to a full Phase 2 commercial implementation funded at over €1.4 million by 2019. Their value proposition is reducing the complexity, time, and cost of bringing video games to culturally diverse global markets.
What they specialise in
The AltaGram 4.0 platform is a software-as-a-service management tool, developed through a structured SME Instrument Phase 1 to Phase 2 commercialization pathway.
Culturalization inherently addresses market-specific adaptation requirements, positioning Altagram as a market-entry enabler for game studios targeting non-English-speaking territories.
The Phase 2 ALTAGRAM4.0 project (€1.4M) focuses on building a full management platform, implying workflow automation and process standardization for culturalization teams.
How they've shifted over time
Both H2020 projects address the same product at consecutive development stages rather than representing a thematic shift in focus. In 2017 they used a Phase 1 SME Instrument grant to validate the commercial feasibility of a centralized culturalization management platform; by 2019 they had secured Phase 2 funding more than 28 times larger to build and commercialize it. This is a company that deepened rather than broadened — executing a focused product development journey, not exploring adjacent domains. The absence of keywords in both project records limits any finer-grained analysis of technical evolution.
Altagram is on a product commercialization trajectory — having completed the full SME Instrument Phase 1 → Phase 2 cycle, they are likely now focused on growing their customer base among game publishers rather than pursuing further R&D funding.
How they like to work
Altagram operates exclusively as a solo coordinator under the SME Instrument, which by design funds individual companies rather than consortia — so their zero-partner record reflects the funding scheme, not a deliberate isolation strategy. They have no recorded consortium experience in H2020, meaning there is no evidence of how they behave as a collaborative partner in multi-organization projects. For anyone considering them as a consortium member, this is an open question worth exploring directly with the company.
Altagram has no recorded consortium partners across their two H2020 projects, a direct consequence of the SME Instrument's single-beneficiary structure. Their professional network in the video game industry — publishers, localization vendors, platform operators — is not visible through CORDIS data.
What sets them apart
Altagram occupies a narrow but commercially defensible niche: they are not a generic translation agency but a culturalization specialist building proprietary tooling for the video game industry specifically. The fact that they secured both phases of the competitive SME Instrument — a feasibility grant followed by a €1.4M implementation grant — suggests their business case was validated by independent EU evaluators. For consortium builders working on creative industries, digital content, or cross-border media distribution, Altagram brings domain expertise that is rare among EU-funded organizations.
Highlights from their portfolio
- ALTAGRAM4.0The Phase 2 SME Instrument award of €1,405,212 is the largest grant and represents the full commercial build-out of their flagship platform, making it the defining project of their EU funding history.
- AltaGram 4.0The Phase 1 feasibility study (€50,000, 2017) is notable as the entry point that validated the platform concept and unlocked the much larger Phase 2 investment two years later.